VIRTUAL PRODUCTION & LIVE ACTION

Virtual production or ICVFX (In-Camera Visual Effects) is where the physical anddigital worlds interact in real-time as they are composed and captured on set using real-time rendered computer animation background environments generated by fast processor graphic engines used in game play played through multiple processor technologies to LED background walls with a close pixel pitch. Virtual production replaces and / or extends the capabilities of green screen, in the case of simulcam production methodologies. The virtual production studio provides dynamic environmental lighting and reflections for performance in physical foreground sets built in front the LED walls, increased realism and real-time scene visualisation in comparison with colour separation shooting using green or blue screen. .It also offers budget and time savings, closed interior sets for security for new product launches and by reducing crew travel and a sustainable environmental impact. Carl Grinter has produced and supervised multiple virtual production commercial and drama based projects, notably the launch of Ford F150 BEV, multiple Pokemon commercials and a Ruth Ellis musical drama project as well as test and experimentation shoots.

VIRTUAL PRODUCTION SUPERVISION & PRODUCTION

Standard Chartered "Walk with Me"Branded Content Film

Standard Chartered Bank 100 second branded content film produced by Chrome Productions with executive producer Mark Wilson and producer Hannah Lane working with director Nick Jones and virtual production supervisor and producer Carl Grinter overseeing prep and shoot to complete a five day shoot with 3 day build. The virtual production based film featured 8 different real time optimised Unreal Engine virtual art department generated background environments with foreground construction builds and physical art department props, extras and wardrobe choreography with main artist. The film sought to continue the Doorways - Portals metaphor, established in a previous film Carl Grinter worked with Chrome Productions on. In this film the Standard Chartered doorways accessed more sustainable environments, hence shooting the project using virtual production. The film was undertaken at ATM Virtual based in Warsaw, Poland where the UK team collaborated extensively with with Studio VP Supervisor Maciej Zemojcin and VP Producer Radka Bardes and their virtual art department, construction and physical art department teams as well as camera, lighting and production management shoot crew. The film was edited and finished by Chrome Productions in house post production team led by Ben Turze and Will Sellers.

Ford F150 All-electric Public Charging Station & Campground launch films showing latest features produced with Chrome Productions using Virtual Production methodology with LED screens, undertaking virtual production shoot supervision and production in collaboration with The Mill London and The Mill Los Angeles with remote shoots at XR Stage in Los Angeles.

Pokemon New Tradition Commercial was directed by Zak Harney for production agency MaverickMedia with virtual production studio Quite Brilliant. Carl Grinter produced the VP shoot which involved Unreal snowy exterior and interior Christmas house scenes, digital matte painting and building of giant snowball and snowy sets. DOP Andreas Neo provided cinematography, Russ Shaw supervised for Quite Brilliant.

Ford F150 All-electric Construction Site and Suburban Home launch films showing latest features for America's best selling truck (but now as all-electric vehicle, produced with Chrome Productions using Virtual Production methodology with LED screens, undertaking virtual production supervision and production in collaboration with The Mill London and The Mill Los Angeles with remote shoots at XR Stage in Los Angeles.

Ruth is a 90 minute musical drama depicting the events which led to Ruth Ellis being the last person in the UK to face capital punishment. The virtual production based pilot project was shot at Garden Studios and directed by Nick Morris, executive produced by Caroline Slobomb & Andy Morahan with virtual production produce an supervised by Carl Grinter. The film featured 10 different virtual and physical sets including interiors and exteriors recreate using LiDar from the original locations.

Virtual Production test shoot 2021 as virtual production producer using a pop up studio to test virtual productions versatility and flexibility for cinematography undertaken with director Nick Jones and Russ Shaw with Satori Studios, MBS, Arri, Procam Take 2 and Unipixel collaborating in June 2021 as test shoot at Rebellion Studios in Didcot. Test helped establish Quite Brilliant VP and Garden VP Studios.

Pokemon Unite 100 second Launch film directed by Phil Hawkins for production agency Maverick Media & production company Quite Brilliant at Garden Studios as Virtual Production Producer across a 4 day virtual production shoot using unreal sims for London, New York, Tokyo, Seoul, Rio de Janeiro & Manilla.

Pokemon Battle Academy 30 seconds commercial directed by Zac Harney for Maverick Media with virtual production studio Quite Brilliant. background environments for interior and exterior cafes, lounges and kitchens were created and performances around game boards and cards on foreground physical sets created with Virtual production producer and supervision from Carl Grinter

Ford F150 BEV All Electric Blackout launch film showing latest features for America's best selling truck (but now as all-electric vehicle, produced with Chrome Productions using Virtual Production methodology with LED screens, undertaking virtual production supervision and production in collaboration with The Mill London and The Mill Los Angeles with remote shoots at XR Stage in Los Angeles.

LIVE ACTION PRODUCTIONS

Hewlett Packard "This Poker-Playing AI Could Change the World" content documentary film.

Hewlett Packard "Accelerating the Car of the Future" content documentary film

The Meath Charity Epilepsy Film live action shoot produced by Carlos Downe & Carl Grinter with Exec producer Gavin Hay at Content Kings for director Steve Back with grade, edit, on-line & audio post production by Carl Grinter & Brian King.

Pradaxa-Praxbind "John Knight Story" 2 minute documentary film for Atrial Fibrilation Pharma case study film directed by Joe Marcantonio and produced by Carl Grinter involve involved researching and locating a subject and AF sufferer John Knight and filming his story for W2O Group.